Welcome to our new series of conversations, where we pick friends, followers and people of purpose to find out how modesty plays a part in their life.
Our guest is Maylene Seah, a brand strategist and designer.
Hi Maylene, tell us more about what you do?
I help luxury and lifestyle Muslim businesses create memorable brands that their dream customers can't stop raving about. And I do this through crafting brand visuals and experiences that have a clear message, distinct differentiation from the rest, and compelling connection with customers.
What do love most about what you do?
Creating brand concepts, visuals and experiences (especially through tactile packaging) that make my clients and their customers / clients go WOW, because not only does it align with who they are authentically, it also leaves a lasting impression and elevates their brands. So they can have the confidence to show up, grow their businesses and make a positive impact.
What does the word 'modesty' mean to you?
Being mindful, humble and graceful. Not just in dress, but also in actions and intentions.
How would you describe your style?
Clean & simple but not plain & boring, luxe, feminine, with a bit of edge / quirkiness. In essence, look closer and you'll discover more about me.
If you could design your ultimate modest piece, what would it look like?
It would feel luxe yet comfortable to wear, be clean and simple yet have interesting details such as pleats or balloon sleeves or an unexpected cut or texture, and it would be practical with big roomy pockets. Something versatile you can dress up with a pair of heels and a statement necklace for an evening occasion or with metallic trainers just to meet up with friends in. It'll probably have a bit of a flowy feel to it but also contrasted with a flattering silhouette.
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